Baton Rouge Web Marketing: The Rise of Search for Healthcare

Dan Davidson • March 16, 2016

Our thirst for knowledge is as limitless as our patience to find answers is non-existent. Having the keys to the world's greatest puzzles in our pockets, purses, and at our fingertips allows us to harness the vast power of search engines to solve important quandries like: Who's voice is that in Zootopia? Or relentlessly asking Siri who the best baseball team in the world is (try it). However, it turns out that search can be useful for more than just quelling our rampant curiousity. There probably isn't a better example of this than the way people are leveraging search engines to find healthcare solutions. In a recent Google Partners event focused on healthcare, there were some very intriguing statistics and trends. Here are the highlights.

These numbers speak to the importance of a search presence for hospitals, clinics, doctors, and other healthcare providers. Whether it's someone attempting to diagnose a sprained a knee, or looking for the nearest emergency room, medical professionals need to focus on content that will offer solutions and be found.

BlinkJar Media is an inbound marketing agency based in Baton Rouge that works with healthcare providers across the United States.

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Why You Need to Claim Your Business on ChatGPT Now

By Jared Broussard • November 11, 2026

ChatGPT is helping customers decide which businesses to trust, but it doesn’t always get the facts right. OpenAI’s new Business Hub lets eligible businesses claim their profiles, manage key company information, and see how customers discover them. It’s an important step toward giving businesses a voice in how they’re represented by AI. Why Should You Care What ChatGPT Says About Your Business? What ChatGPT says about your business matters because customers may use that information to decide whether to contact you or a competitor. Imagine a potential customer asking ChatGPT to recommend a business like yours. The answer may sound convincing, but it could be based on outdated services, missing locations, or a partial understanding of your expertise. You’ve spent years building the reputation of your business. You don’t want potential customers making decisions based on inaccurate information, especially when you may not even know what they’re seeing.