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SEO Agency Baton Rouge

What is Search Engine Optimization? 

Search engine optimization (SEO) is the method of optimizing your online presence to improve your rank on search engine results pages (SERPs). Elements that influence SEO include page titles, URLs, meta descriptions, image tags, and header tags, just to name a few. Optimization can even occur off your website through your social media platforms and links to your website from outside sources.


SEO is the only way to earn organic rankings on Google or any other search engine. No matter how beautiful the website or how great the product or service, users cannot discover a website that search engines do not show, and search engines determine which websites to show based entirely on their search algorithms. 


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Why is Search Engine Optimization Important for Your Business?

SEO is the backbone of all of inbound marketing. The time, energy, and dollars invested into effective website optimization can earn businesses search engine rankings that last for years and that produce high-quality traffic and leads.  Even better, every element of your SEO can be tracked to determine its effectiveness, so you never waste time on what's not working.

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SEO Tips for Businesses

  • What are the Benefits of Search Engine Optimization?

    Search engine optimization is a prerequisite for any website to rank on Google or any other search engine. Factors like page titles, URLs, meta descriptions, and links all add up to support higher organic search rankings, making it far easier for potential customers to find you via online search.

  • How Long Does It Take to See Results with SEO?

    Search engine rankings are earned over time with consistent SEO effort, a process that can take several weeks to months to begin to see rewards. However, these hard-earned rankings are also long-lasting and can continue to work for years into the future.

  • Why Does it Take So Long to Get SEO Results?

    SEO requires long-term effort and dedication. It begins with applying on-page SEO techniques to your website and then consistently growing your site's optimization through new content and off-page efforts like link building. With each new step taken, search engines are getting the message that your site is one of authority and will serve users well if served up in relevant search results.

  • How Do You Know if SEO is Working?

    The best way to know if your SEO is working is through increased organic traffic to your website. However, there are several other tools available to help guage the effectiveness of your site's SEO, from keyword trackers to site audits. 

  • What Are the Different Types of SEO?

    SEO can be defined as either on-page or off-page. On-page SEO gets much of the focus and includes factors like page titles, URLs, content, and meta descriptions. Off-page SEO, on the other hand, is comprised of supportive efforts outside of your own website like maintaing social media platforms and earning links from other websites.

  • How Do Digital Ads Help with Search Engine Optimization?

    Digital ads and SEO are two distinct and separate areas of marketing. While you can pay for ad results, you can never pay for the organic search results earned through SEO. However, SEO can aid in the performance of your digital campaigns. A well-optimized landing page, for instance, that matches the content of your ads and delivers exactly what is promised can help ensure higher ad delivery and performance while also lowering cost.

  • How Does Web Design Factor into Search Engine Optimization?

    A user friendly website is one that will consistently rank higher and with greater frequency on search engines. Web design factors that can positively influence user experience and SEO include easy-to-use navigation and fast page load times.

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Search Marketing Services

Discover the Power and Accuracy Provided by Search Marketing.

INBOUND MARKETING FANATICS

Amy Fennell
An excellent partner to complement our communication strategy- totally worth the investment! Our online presence was in need of a facelift in order to engage our statewide member-based organization. The team of professionals at Blinkjar evaluated who we were and what we were about and made the design and functionality changes to help us better connect with more of our members and increase traffic.

Amy Fennell, Louisiana Realtors

Scott Hothem, Barrett Distribution
BlinkJar has been instrumental in the implementation and management of our inbound marketing. Both our relationship and the results of our marketing efforts have grown substantially over time.

Scott Hothem, Barrett Distribution

Julie McLin, Lane Regional Medical Center
“BlinkJar has helped us tremendously. From analysis and strategy to content creation and design, their inbound marketing efforts have taken us to the next level. Thanks, Blinkjar, for making us look so good!"

Julie McLin, Lane Regional Medical Center

Jenny Firmin, Lucas Firmin Pools
We have loved working with BlinkJar Media!!! They have excellent customer service and are very hands-on. We are so happy with our website, blog, and print advertising!

Jenny Firmin, Lucas Firmin Pools

Charlie Ruffolo
When we were searching for a marketing agency, we needed someone who could handle the daily responsibilities of marketing a culinary school. We count on BlinkJar to handle all inbound marketing tasks like content creation, social media management and advertising, lead generation, and email marketing. It takes all of these efforts to be successful in our world, and BlinkJar has done a great job.

Charlie Ruffolo, Louisiana Culinary Institute

John Doe's Image
Before we met with BlinkJar, our marketing and sales efforts were completely disjointed. For marketing, BlinkJar has really enhanced how we approach and understand various aspects of inbound marketing like search engine optimization and Google ads. BlinkJar then connects these marketing results with our sales efforts in order to track and report on our return on investment. It's nice to have a team that can help us with each and every step related to marketing and sales.

Angela Porrier, Acadian House Design + Renovations

SEARCH ENGINGE OPTIMIZATION MADE EASY

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