Inbound Marketing Blog

5 Reasons Your Business Should Have a Podcast

Podcasting is entering its second decade of existence, and continues to grow rapidly. How rapidly? 2014 ended with Americans listening to 21.1 million hours of podcasts per day. According to Edison research, the number of published podcasts grew by 18% from last spring to last fall alone. Does that mean it’s time for your business to start a podcast? To answer that question, we have put together 5 reasons your business should have a podcast.

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