“Give him the heat and announce your presence with authority.” Famous words from the movie, “Bull Durham”, and an adage your business should embrace. For Nuke LaLoosh a screaming fastball was the best weapon in his arsenal. As a business owner, your website is yours. It is the most powerful way for you to be present for your customers and clients. Today your customers aren’t always in your store, or on your phone, they probably aren’t even on your website until they need something. More people than ever are researching and asking questions online. You very well may have the answers to these questions and you need to let people know that. A Baton Rouge ad agency is a great way to accomplish this. A website simply says “I’m here, hope you find me”. A website with relevant, timely content says, “I’m the authority, here’s your answer”.
You don’t need a 98 mph fastball to announce your presence. You simply need the answers to the questions your customers and potential customers are scouring search engines for. The best way to be “present” is to be present on Google. So, how do you put your answers, your website, and your company where it can be found on Google? Simple, you make Google happy. What makes Google happy? Making humans happy. Most of your customers are probably humans, so that works out well.