Today's Daily Blink is all about repetition.
Repetition is a key ingredient in advertising. With most things in life (sports, schooling, etc,), repetition is the main element of learning anything. Without repetition, people forget. So, in your advertising efforts, you should always be reminding. Remember: this holds true in both your message (creative) and the medium (placement of your creative). You cannot apply repetition to one and not the other. So, evaluate your advertising efforts today, and ensure that you’re utilizing the power of repetition.